Episode 27

Headshot of Tom Loosemore wearing a blue shirt and standing in front of a dark blue wall

The secrets of successful digital transformation teams

We speak to Tom Loosemore, Partner at Public Digital and co-author of Digital Transformation At Scale


Getting the right team in place for your digital transformation, and helping them work on the right things, can be the difference between success and failure. What can leaders do to build winning teams?

Tom Loosemore, Partner at Public Digital and co-author of Digital Transformation At Scale has a wealth of insights to share on building teams to do pioneering work in digital, from his experience as deputy director at Government Digital Service, Director of Digital Strategy at the Co-Operative Group, and digital strategy lead at OFCOM. Tom tells us what leaders need to do to help their organisations take their digital transformations to the next level, and how to tackle culture change at a time when many of your colleagues will be exhausted and craving stability. Tom is giving away a signed copy of his new book Digital Transformation at Scale and you could win a copy if you sign up for our newsletter.

Zoe and Paul share their round up of the latest tech news, from what the new Beatles documentary can teach us about collaboration, and what the future of work will look like in 2022.

Notes and links -

Public Digital

Tom’s new book is Digital Transformation At Scale (updated 2nd edition)

We discussed:

What the Beatles documentary can teach us about collaboration (Huffington Post)
-For more on this topic, listen to our previous episode about what we can learn from musicians about collaboration
https://www.startsatthetop.co.uk/episodes/episode21-digital-leadership-music-innovation

US boss fires 900 employees over Zoom (BBC)

Instagram builds in new features to help teenagers reduce screentime (BBC)

What work will look like in 2022 (WIRED)

Annual Google search terms report (BBC)

Email us with your questions and ideas for future episodes startsatthetop@gmail.com

And please leave us a review if you enjoy what you hear!

Editing and production from Syren Studios and Paul Thomas

Music by Joseph McDade https://josephmcdade.com/music

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Episode 26